BRANDFACTORY

Boost of B2B leads

BrandFactory maximizes traffic with digital marketing strategies across Google Ads and SEO in three 3 different countries.

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BUSINESS MODEL

CPA

SERVICE

Google Ads
SEO

TECHNOLOGY

Google MarTech Stack
SEO MarTech Stack

COUNTIRES

Denmark, Norway & Sweden

BUSINESS MODEL

CPA

COUNTIRES

Denmark, Norway & Sweden

SERVICE

Google Ads
SEO

TECHNOLOGY

Google MarTech Stack
SEO MarTech Stack

ABOUT

Car wrapping, pop up shops or brochure printing? BrandFactory will fix it for you. Since 2017 Iternum Digital is helping BrandFactory reach their potential customers online.

BrandFactory is a Nordic B2B company which operates in three different Nordic countries (Denmark, Norway and Sweden) with three associated webshops. In Denmark BrandFactory is one of the biggest companies working with visual communication.

GOALS

Reach potential audiences online

Optimize Google Ads and SEO

Create more relevant traffic for the website of BrandFactory

Guidance and support

Guide BrandFactory through the time where many companies merge into one

Business

B2B

Industry

Visual communication

Employees

+180

Founded

1980

CHALLENGE

Iternum Digital was chosen as the BrandFactory’s digital agency to deploy a digital marketing strategy across Google Ads and SEO in three different countries: Denmark, Sweden and Norway.

At Iternum Digital we love working with B2B companies. Our goal when we started our cooperation was to increase the amount of website visitors who had an interest in the services that BrandFactory offers to the Nordic market.

We needed help getting more and relevant traffic to our website. It was also at a time where several companies were merged into one, becoming BrandFactory. Iternum Digital offered guidance and support throughout the whole process.“, Stine Grau, Marketing Coordinator and Trend Scout at BrandFactory Danmarks, explains.

SOLUTION

The digital strategy was developed in close dialogue with the responsible country managers for Denmark, Sweden and Norway.

The passion we’ve seen from Iternum Digital has been amazing. They have been able to show that they’ve got the right competencies to help us achieve better performance through Google Ads and SEO“, Stine Grau explains.

In addition to performance meetings explaining key performance indicators, we’ve also had the pleasure of conducting Google Analytics workshops together, as well as having regular discussions regarding the website’s improvement opportunities.

RESULTS

And the results? An +18% increase in leads from Google’s paid and organic traffic.

Iternum Digital has helped us build a platform that enables us to compete in the market, to win the clients who are looking for the services we deliver – all with the aim of getting more revenues and better performance.”, Stine Grau concludes.

As a company we have learnt a lot through our cooperation with Iternum Digital. They keep on showing the talent they have for taking a business model and implement it across different marketing channels“, she finishes.

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